JOB TITLE: Digital Marketing Manager
JOB LOCATION: Lagos Mainland, Lagos
JOB DETAILS:
- We are seeking to recruit a Digital Marketing Manager to lead the Digital Marketing campaigns of the company.
Job Purpose
- Responsible for developing, implementing, tracking, and optimizing digital marketing campaigns from concept to execution in order to increase conversations on the website and achieve revenue target.
Key Responsibilities
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- Plan and execute all digital marketing, including SEO/SEM, PPC, Email, Social media and display advertising campaigns.
- Prepare and manage digital marketing plan and budget for the company.
- Manage all the company’s social media accounts.
- Ensure proper maintenance of the website. Perform the function of uploading and updating contents on the website as well as work with web developer to make necessary changes on the website.
- Responsible for meeting or exceeding online marketing revenue targets.
- Perform keyword research in coordination with business objectives to optimize existing content and uncover new opportunities.
- Develop strategies for traffic, conversion, analytics and optimization.
- Develop and implement successful SEO and PPC strategies.
- Provide recommendations and execute strategies for content development in coordination with SEO goals.
- Facilitate content development comprising copy writing, graphics design, video production, and other relevant media.
- Manage digital agency clients’ accounts to deliver the desired result.
- Benchmark, measure and analyze results of online marketing initiatives such as email campaigns, PPC, SEO marketing, social media and future online marketing initiatives and provide suggestions for improvement.
- Send weekly / monthly performance report of all digital marketing campaigns and the website.
Qualifications
- HND or B.Sc Degree.
- Minimum of 5 years experience in developing and implementing digital marketing strategies.
- Proven SEO / SEM experience managing PPC campaigns across Google, Yahoo and Bing.
- Skilled in running profitable online advertising campaigns across different platforms.
- Good knowledge and experience with online marketing tools and best practices.
- Good knowledge of web design & maintenance.
Salary
Very attractive.
HOW TO APPLY
Interested and qualified candidates should send their CV to: [email protected] using the Job Title as the subject of the mail.
Deadline: July 12, 2021
Job Features
Job Category | marketing |