JOB TITLE: Marketing Executives
JOB LOCATION: Ikeja, Lagos
JOB DETAILS:
- We are looking for a Marketing Analyst who’ll research and identify ways to build our brand and acquire new clients.
- Marketing Analyst responsibilities include tracking advertising costs, researching consumer behavior and exploring market trends and opportunities.
- To be successful in this role, you should have experience with PPC campaigns and be comfortable with processing and analyzing marketing data.
- Ultimately, you will help us ensure we spend our marketing budget efficiently and we target our audience through successful campaigns.
Responsibilities
Advertisements
- Analyze sales funnels and customer intent.
- Measure ROI of online and offline advertising campaigns.
- Report on marketing KPIs like leads, conversion rates, website traffic and social media engagement.
- Track email campaign metrics (delivery, open, click-through rates).
- Monitor budget distribution and performance of paid ad campaigns.
- Conduct competitive research and analyze benchmarking data.
- Recommend website and campaign optimizations.
- Research and implement marketing tools to support our promotional projects (automation software, social media scheduling etc).
- Work closely with sales and marketing teams to identify opportunities for new client acquisition.
Requirements
- B.Sc in Marketing or relevant field.
- Work experience as a Marketing Analyst or similar role.
- Expertise in Google Analytics.
- In-depth understanding of SEM campaign strategies and SEO practices.
- Experience with PPC campaigns.
- Good knowledge of MS Excel.
- Analytical abilities.
How to Apply
Interested and qualified candidates should send their CV to: [email protected] using the Job Title as the subject of the e-mail.
Deadline: May 28, 2021
Job Features
Job Category | marketing |