Product Marketing Manager is needed at United Bank for Africa PLC (UBA)
JOB TITLE: Product Marketing Manager
LOCATION: Nigeria
Description
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- In this role, you lead every facet of our product journey. While contributing creativity in managing our portfolio of Banking products and implementing our media strategy, you own key elements of the marketing plan and drive product value awareness and sales.
- You work with a cross-functional team across Sales, Corporate Communications, Product Development, IT, and more to connect customers with the products and scale our messages of how their financial service needs are met.
Responsibilities
- Partner with product managers, sales and other organizational leaders to set and deliver against coordinated business and marketing goals.
- Guide the creation and execution of annual and quarterly go-to-market plans in partnership with cross-functional marketing teams, the business group and sales.
- Identify key data inputs (consumer, industry, customer and market) to inform and influence product roadmap and new opportunity identification, commercialization and business model choices
Education and Experience
- Minimum of bachelor’s degree in a related discipline.
- Minimum of 7 years in Enterprise Product Marketing, Advertising, and Media Strategy across global markets.
- Experience in planning and executing multiple products, marketing programs, brand, and sales teams.
Functional Skill sets and capabilities:
- Product Branding
- Product Packaging
- Familiar with product marketing tactics (e.g. integrated marketing campaigns)
- Sales tools (e.g. demos, presentations)
- Keen eye for detail
- Working knowledge of web analytics tools (Google Analytics, WebTrends)
- Advanced use of Microsoft Office Suite especially Excel, PowerPoint, Projects and Power BI.
- Social Media and Tech Savvy
- Project management
- Product Management
- Marketing analytics
- Public speaking
- Design & copywriting
- Market analysis
- Creativity
- Analytical mind and strong quantitative skills
- Excellent communication skills
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Job Features
Job Category | Manager |
Deadline | Not Specified. |