JOB TITLE: Social Media Specialist
JOB LOCATION: Lekki Phase One, Lagos
Employment Type: Full-time
JOB DETAILS:
- A successful social media specialist engages with customers via various channels of social media٫ growing website traffic and revenue through strategic exploitation of the social media roadmap.
- A solid understanding of how social media channels work and how to optimize content is necessary in order to be a successful social media specialist.
- Your responsibility is to “soft-sell” the product by providing customer support for current and prospective customers.
Responsibilities
- Build and execute social media strategy through competitive research٫ platform determination٫ benchmarking٫ messaging and audience identification
- Create٫ refine٫ publish and share daily content (original text٫ images٫ video or HTML) that builds meaningful and unique connections and encourages community members to take action
- Generate and perfect company pages within a variety of social media platforms to increase the visibility of the company’s social content
- Moderate all user-generated content in line with the moderation policy for each community
- Create syndication schedules and editorial calendars to optimize time management
- Always be improving٫ by acquiring and analyzing the appropriate social data/metrics٫ insights and best practices٫ and then taking action based on said information
- Collaborate with key departments (customer relations٫ sales etc) to manage reputation
- Identify key players and coordinate actions through means of collaboration
Qualifications
Advertisements
- BSc Degree in Marketing or relevant field
- 2 years of experience as a Social Media Specialist or similar role
- Social Media Strategist using social media for brand awareness and impressions
- Excellent knowledge of Facebook, Twitter, LinkedIn, Pinterest, Instagram, Google+ and other social media best practices
- Understanding of SEO and web traffic metrics
- Experience with doing audience and buyer persona research
- Good understanding of social media KPIs
- Familiarity with web design and publishing
- Excellent multitasking skills
- Great leadership skills
- Critical thinker and problem-solving skills
- Team player
- Good time-management skills
- Great interpersonal, presentation and communication skills.
Salary
- N80,000 – N150,000 Monthly.
HOW TO APPLY
Interested and qualified candidates should send their CV to: [email protected] using “Social Media Specialist” as the subject of the email.
Deadline: November 17, 2021
Job Features
Job Category | Advertising/ Social Media/ Marketing/ PR |